Also, because I am six and may never stop finding this funny

[marnanightingale]

I was showing this to people at WisCon, etc. At this point I think I had better just post it here and stop inflicting it on my friends one-on-one. :-)

Basically, Shopper's Drug Mart has a house brand, Life.
Their products for kids have a variety of cute little cartoon animals on them, which makes for a nice, simple visually unified sort of branding.

Except:



This?

This is the face of a baby elephant whose faith in the world and its essential goodness has just been UTTERLY AND COMPLETELY BETRAYED. FOREVER.

This post was originally posted on Dreamwidth. where there are comments. Comment here or there as you prefer.

Comments

[sabotabby]

That's hilarious and horrible at the same time.

[horsetraveller.livejournal.com]

Your caption is the best part!

[dagibbs.livejournal.com]

Seems an entirely appropriate image for what it is on!

[pantryslut.livejournal.com]

Having had occasion to use a similar produect regularly on a child of mine for a time, I'm afraid I find the elephant's expression both completely apt and, alas, familiar.